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I started working with Bobby from Home Farm Bakery when he reached out to create branding and packaging for his bakery. Initially, his business was going to be called "Bread Boy Bobby," so I based the logo around that fun, approachable name. However, unfortunately just before launch, they decided to change the name, but wanted to keep the iconography.

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Recently, Home Farm Bakery has decided to bring the "Bread Boy" name back for a new project—creating a beer from their leftover bread. Very excited to be working with them on the branding for Bread Boy Beer, giving the original concept a new life and a playful spin for their upcoming brew.